Wednesday, 8 July 2015

Mobile Technology in Retail Industry


      Today the retail industry is one of the largest industrial sectors in terms of revenue and modernization. Since the retail industry became digital, consumers’ life has become easier in buying products. Mobile technology is the latest technology, which is empowering the retail businesses to achieve the customers trust and enhance profit ratio.About 58 percent of smartphone users have their smart phones to get the details of particular product without taking advice of sales person. Through this we can easily figure out, mobile apps with latest technology have increased the retail market sales.

       Role of Mobile Technology in On-line Retail Business:
        Since 1998,the growth rate of retail industry has been increased due to e-commerce strategy. Selling products through online helps retailers to reduce amount that they invest on man power and infrastructure. One of the major surveys on retail industry has shown that about 19% of retail ecommerce sales in 2014 are carried on smart phone and tablet. Mobile apps with latest technology can help to perform transaction very easily without need of cash. Adapting mobile apps in marketing and service strategy, today the retail businesses have seen tremendous growth in their sales and revenue.
       Considerable increase of sales in Retail Industry with Mobile Apps:
        Today mobile technology,especially mobile apps development are helping retail businesses greatly to achieve customers satisfaction and to enhance their brand value. As a business owner, you can use mobile apps to send push notifications to customer regarding special offers and events. It will encourage your customers to take instant decision to purchase your product.

        Technology became the part of Retail Industry:
Big retail marketers can adapt advanced techniques,so that they can launch their products in a grand manner and improve the shopping experience of customers. The future technologies like beacon, wearable, augmented reality and 3D printing would be greatly helpful for retail businesses to achieve master success.

        Tips for Modern Retail Success:
        The proper utilization of mobile technology depends on how their products are manufactured, deployed, marketed and distributed. As per the experts, all four chains should be kept in control. Updating with latest trends in retail marketing, such offering mobile apps for customers will help retailers to retain the attention of customers and increase business revenue. When sales is down, retailers can use mobile apps to send best offers to customers to rebuild business.

      Versatile making use of Mobile Apps:
       Today, retailers are investing more money in building latest mobile apps, which can improve the sales and give strong competition to other retailers.
How retailers can use mobile apps to build business?
Ø  With mobile apps, retailers can easily offer customers to buy the particular product.
Ø  Retailers can notify their customers instantly when they have attractive offers.
Ø  The main purpose of using mobile apps by retailers is to save time,money and make aware of different offers.
Retailers can gain the attention of customers with a proper use of mobile apps, which increases customers trust in a brand. Mobile apps provide valuable information to customers, which allow them to move in safer path with secure drive.
      We at FuGenx, are an emerging mobile app development company, build secure apps with reasonable cost for all types of businesses, prominently for retailers. We also offer customized solution for retailers named FxmBasket to start a new venture. Apps we develop are:

iPhone Application Development

iPad Application Development

Android Application Development

BlackBerry Application Development

Windows Application Development

For more details on our app development services, visit www.fugenx.com